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What is the secret to growing a franchise from niche beginnings to global goliath status? I asked my good friend (and marketing mastermind) Vincent Bruzzese this question—and found myself tumbling down the rabbit hole as he shared his findings on the makings of the biggest IPs dominating the entertainment landscape.
While searching for a new video game to play, I began to wonder if there were any good ones based on Alice’s Adventures in Wonderland. I did some research, and interestingly enough, there weren’t as many as I had expected, which is odd, as Alice’s Adventures in Wonderland is one of the most adapted pieces […]
Lynne Henderson - Alyssian Reporter-at-Large While on my summer holiday this year, I lucked into two lovely Alyss/Alice experiences.  One took me to a new place, the other a place I hadn’t visited in many years. The same New York restaurant group that owns the marvelous Lillie’s Victorian Establishment has another delightful restaurant, Oscar Wilde. […]

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